We are
R-Squared

we are R-Squared. We create KICK ASS influencer marketing campaigns for local and international brands. Our passion for our work sets us apart. Our expertise sets us above.

We are internationally recognised as industry experts and thought leaders, one of the Top 5 Influencer Marketing Agencies in South
Africa and a Top 5 finalist for the Best Global Boutique Influencer Marketing Agency Award in 2020.

Our CEO is on the Top50 Global Industry Players list and is the Chair of the IAB Influencer Marketing Committee in SA.

Stephane
Rogovsky

CEO

Stephane Rogovsky grew up in Belgium and lived in Switzerland, from where he travelled every month to Turkey before moving to South Africa in 2014.
With 13 years in finance and senior management experience in a Swiss Private Bank, Stephane made a pivot into marketing in 2014 with the founding of R-Squared, a leading Influencer Marketing agency in Cape Town. His strong roots in the finance sector combined with 15 years of leadership experience, strategic foresight and analytical abilities contributed to his listing in Top 50 Global Industry Players in Influencer Marketing in 2019.

Authentic conversations with real people inspire Stephane, who is also Chairman of the Digital and Innovation Portfolio Committee at the Cape Chamber of Commerce & Industry and Chair of the Digital Influencer Marketing Committee at the Interactive Advertising Bureau (IAB) of South Africa.
Driven and passionate about marketing, Stephane is always looking to connect with interesting people and linking the right people to the right projects through his networking skills. If he is not traveling or spending time with his beloved dogs, you will find him presenting at conferences and seminars on content coinciding with his business and personal interests.

We have two CDOs as permanent members of staff. Those are Chief Dog Officers for those who are not aware and are integral
to our office spirit of camaraderie, teamwork and giving our clients an unforgettable experience. Woof!

Jack – CDO

Nikka – Jack’s PA

“Working with Stephane and his team is so refreshing for a number of reasons. They take time to truly understand the campaign objective and the client’s needs. I trust that once briefed in, the R-Squared team will take a job from inception to completion, meeting every KPI on time and within budget. They are flexible and always put the client’s needs first, often working crazy hours to achieve this. Their dedication and passion for what they do is evident in the end result.”

Sasha from The Walt Disney Company

“The team at R-Squared were able to adapt to the changing needs of our business and put together an influencer selection that was genuine and on brief. Our timelines were incredibly tight for the campaign and the team really did fantastic work to create something of real value for our product.”

Ricky from Tencent

“Working with R-Squared Digital has been superb! With a very data driven approach and reporting standard, the team showed an understanding of our industry and category, creating unique, innovative and inspired campaigns to meet the specific needs of our marketing goals.”

Leeson from Sea Harvest

“Working with R-Squared was a great experience - the team took on our project with very limited timelines and still was incredibly helpful and quick to respond to our needs. 10/10 would recommend!”